Activations for
PILOTING INNOVATIONS
Executing retail ideas with experiential precision
Fuchsia Retail orchestrates high-impact activations, seamlessly integrating creativity, technology, and flawless execution. Whether it is a product launch, pop-up experience, or market entry trial, we offer end-to-end, comprehensive activation solutions that drive shopper engagement, generate real-time insights and deliver measurable business outcomes.
WHY CONSIDER US FOR YOUR NEXT ACTIVATION
TRUSTED BY GLOBAL BRANDS,
RETAILERS & LANDLORDS
From airport terminals to high-street destinations, we’ve delivered standout activations for Changi Airport Group, ION Orchard, and across Orchard Road—powering activations for brands like Shiseido, Philips, and L’Oréal. Our proven experience across commercial property and premium retail sets us apart.
END TO END SOLUTION PROVIDER
From concept and creative to fabrication, installation, and reporting—we offer a full-stack activation service under one roof. With a multidisciplinary team and a network of execution partners we bring ideas to life with speed, consistency, and scale.
PIONEERS IN SMART ACTIVATIONS
We were among the first in Singapore to fuse smart activations—blending interactivity, sensors, and smart triggers to increase footfall, dwell time, and shopper engagement. Today, we continue to push boundaries with immersive and measurable in-store tech.
AWARD-WINNING RECOGNITION
Our work has been recognised regionally at marketing and design awards for its innovation, impact, and execution. Whether it’s innovation trials or product launches, our solutions consistently stand out—delivering results and industry praise.
DECADE OF PROVEN SUCCESS
With over 10 years of experience in retail activations, we’ve built a solid track record across categories—from beauty and lifestyle to electronics and FMCG. Our ability to activate across environments—from malls to airports to roadshows—makes us a reliable partner from pitch to post-campaign review.
EXPLORE OUR TRANSFORMATIVE WORK
BRAND ACTIVATION SUCCESS STORIES





NEW PRODUCT LAUNCH & INNOVATION TRIAL
SCOPE OF WORK
- Landlord negotiations
- Customer journey mapping
- Activation space design
- New technology pilot for retail display
- Fabrication of activation booth
IMPACT
- 2x sales vs target
- Gold winner – marketing interactive




NEW PRODUCT LAUNCH
SCOPE OF WORK
- Landlord submissions
- Collaterals production
- Manpower support
- End to end event implementation

MULTI-BRAND ACTIVATION & INNOVATION TRIAL
SCOPE OF WORK
- Customer journey mapping
- Activation Space Design
- New technology trials
- 75CL – In-store experienced x purchase online mobile app





ACTIVATION FOR LOYALITY APP ONBOARDING
SCOPE OF WORK
- Strategic Cross Category Partnership Initiation
- Turnkey Event Activation
- Manpower Support
IMPACT
- Targets met with over 800 new SONY members onboarded

SEASONAL ACTIVATION
SCOPE OF WORK
- Landlord negotiations
- Customer journey mapping
- Activation space design
- Fabrication of activation booth
IMPACT
- Achieved above-target Christmas sales, prompting the brand to extend the pop-up through Chinese New Year






CROSS CATEGORY COLLABORATION
SCOPE OF WORK
- Customer journey mapping
- Activation space design
- Fabrication of activation booth
IMPACT
- Recognised for spearheading the first-ever global collaboration between L’Oréal & Philips

TRADE SHOWS
SCOPE OF WORK
- Customer journey mapping
- Activation space design
- Fabrication of activation booth
- Event staffing
IMPACT
- Recognized for Globally first collaboration between the two brands






TRADE SHOWS
SCOPE OF WORK
- Customer journey mapping
- Activation space design
IMPACT
- Recognized for Globally first collaboration between the two brands
Brand activation SUCCESS STORIES


Brand activation SHOPPER JOURNEY
- O+O User journey
- Design ideation
- Technology roadmap

Brand activation TRANSFORMATION
- Turnkey design and build pop up solution









Brand activation TRANSFORMATION
- Concept ideation
- Turnkey O+O activation
- Technology roadmapping and implementation
- Digital asset development
- Regional adaptation

Brand activation TRANSFORMATION
- O+O Shopper journey
- Concept ideation
- Technology roadmap
- Turnkey design and build pop up solution







Brand activation TRANSFORMATION
- Concept ideation
- Turnkey design and build pop up solution

Brand ACTIVATION ROLL-OUT
- Design equity rollout
- Turnkey design and build pop up solution









Brand ACTIVATION DESIGN
- Shopper journey
- Concept ideation
- Design intent drawings

Brand activation TRANSFORMATION
- Multi-brand plug & play pop up solution





Why Choose Us
Why CHOOSE US

Decade of PROVEN SUCCESS
Our track record of success speaks for itself, with a portfolio of impactful and memorable activations.

Local expertise GLOBAL VISION
Rooted in Singapore, we bring a global perspective to brand activations, ensuring relevance in regional markets.

Blended INNOVATION
Stay ahead with our commitment to innovation, blending creativity and technology for unmatched brand experiences.
Our Achievements
Our ACHIEVEMENTS

Award-winning RECOGNITION
Celebrated for our innovative and award-winning brand activations that capture attention and inspire.

Trusted by GLOBAL BRANDS
Trusted to seamlessly bring global brands into the vibrant and dynamic brand activation landscape in Singapore.

Pioneering SMART ACTIVATIONS
As industry pioneers, we integrate cutting-edge technology to create smart activations that resonate with your target audiences.