Holistic platform for PILOTING INNOVATIONS
BRINGING RETAIL IDEAS TO LIFE THROUGH EXPERIENTIAL PRECISION
Fuchsia Retail orchestrates high-impact activations, seamlessly integrating creativity, technology, and operational excellence. From product launches to market entry trials, we offer comprehensive activation solutions that drive engagement and deliver tangible business outcomes.
WHY CONSIDER US FOR YOUR NEXT ACTIVATION
TRUSTED BY GLOBAL BRANDS, RETAILERS AND LANDLORDS
We’ve earned the confidence not only of global brands but also leading landlords alike to re-invent Singapore’s most prominent shopping precincts.
END TO END SOLUTION PROVIDER
From design and landlord submissions to fabrication, staffing, and post-activation reporting, we manage the entire journey.
PIONEERS IN SMART ACTIVATIONS
Our activations integrate smart technologies — sensors, edge devices, interactivity — enabling live data capture and real-time optimization.
AWARD-WINNING RECOGNITION
Our retail activations are a recipient of multiple awards including the Marketing Interactive Gold Award for activation excellence.
DECADE OF PROVEN SUCCESS
Our track record of success speaks for itself, with a portfolio of impactful and memorable activations
EXPLORE OUR TRANSFORMATIVE WORK
BRAND ACTIVATION SUCCESS STORIES
NEW PRODUCT LAUNCH AND INNOVATION TRIAL
SCOPE OF WORK
- Landlord negotiations
- Customer journey mapping
- Activation space design
- New technology pilot for retail display
- Fabrication of activation booth
IMPACT
- 2x sales vs target
- Gold winner – marketing interactive
MULTI-BRAND ACTIVATION AND INNOVATION TRIAL
SCOPE OF WORK
- Customer journey mapping
- Activation space design
- New technology trials
- 75CL – In-store experienced x purchase online mobile app
IMPACT
- Product interaction-based content delivery trial
- Fabrication of activation booth
- Event Manpower
BRAND ACTIVATION COLLABORATION
SCOPE OF WORK
- Customer journey mapping
- Activation space design
- Fabrication of activation booth
- Event Manpower
IMPACT
- Over 800 new SONY members onboarded
SEASONAL ACTIVATION
SCOPE OF WORK
- Landlord negotiations
- Customer journey mapping
- Activation space design
- Fabrication of activation booth
IMPACT
- Achieved above-target Christmas sales, prompting the brand to extend the pop-up through Chinese New Year
BRAND ACTIVATION COLLABORATION
SCOPE OF WORK
- Customer journey mapping
- Activation space design
- Fabrication of activation booth
IMPACT
- Recognized for Globally first collaboration between the two brands
TRADE SHOWS
SCOPE OF WORK
- Customer journey mapping
- Activation space design
- Fabrication of activation booth
- Manpower
IMPACT
- Recognized for Globally first collaboration between the two brands
TRADE SHOWS
SCOPE OF WORK
- Customer journey mapping
- Activation space design
IMPACT
- Recognized for Globally first collaboration between the two brands
Brand activation SUCCESS STORIES
Brand activation SHOPPER JOURNEY
- O+O User journey
- Design ideation
- Technology roadmap
Brand activation TRANSFORMATION
- Turnkey design and build pop up solution
Brand activation TRANSFORMATION
- Concept ideation
- Turnkey O+O activation
- Technology roadmapping and implementation
- Digital asset development
- Regional adaptation
Brand activation TRANSFORMATION
- O+O Shopper journey
- Concept ideation
- Technology roadmap
- Turnkey design and build pop up solution
Brand activation TRANSFORMATION
- Concept ideation
- Turnkey design and build pop up solution
Brand ACTIVATION ROLL-OUT
- Design equity rollout
- Turnkey design and build pop up solution
Brand ACTIVATION DESIGN
- Shopper journey
- Concept ideation
- Design intent drawings
Brand activation TRANSFORMATION
- Multi-brand plug & play pop up solution
